National Ladder Safety Month Marketing Guide: Our voice is stronger together. Help Us spread our message.
Last year, our National Ladder Safety Month message reached millions of people, and with your help this year, it can reach even more.
Thank you for your support of the 2025 National Ladder Safety Month! We have developed this marketing kit to help you promote the value of this important program and spread the word to your network.
This guide was created for you and can be used in conjunction with one another or on their own. Our goal is to make amplifying our message as easy and empowering as possible.
Click the links below to explore the guide.
Contact us at marketing@laddersafetymonth.com with your efforts and a company logo (or take a selfie if you’re educating friends and family), and we’ll make sure to share it through our social media outlets.
Who
The American Ladder Institute (ALI)
ALI, the only approved developer of safety standards for the U.S. ladder industry, is the presenting sponsor for National Ladder Safety Month.
ALI believes ladder accidents are preventable with thorough safety planning, training, and continuous innovation in product design. The more people, organizations, and businesses get involved, the wider the message spreads, and the more people learn about proper ladder safety.
Our Valued, Industry- Leading Sponsors
ALI is proud to have the support from our generous, industry-leading companies and organizations to help amplify the voice and message of National Ladder Safety Month.
Learn more about our 2025 National Ladder Safety Month sponsorship opportunities here.
You
We couldn’t have a successful National Ladder Safety Month without the support of our community and their contributions to the growing reach and impact of this important movement.
What
Presented by ALI, National Ladder Safety Month is the only program dedicated exclusively to promoting ladder safety, at home and work.
When
National Ladder Safety Month was created to raise awareness of ladder safety and to decrease the number of ladder-related injuries and fatalities.
Here is what we will focus on during the 2025 National Ladder Safety Month:
- Training and Awareness
- Inspection and Maintenance
- Stabilization, Setup, and Accessories
- Safe Climbing and Positioning
Why
The goals of National Ladder Safety Month are to:
- Raise awareness of ladder safety
- Decrease injuries and fatalities caused by ladder misuse
- Increase the number of people certified in Ladder Safety Training
Event Images
To help spread the word about the 2025 National Ladder Safety Month, post the above web banner to a high-profile page on your company website, relevant blogs, social media profile pages and/or email communications. This web banner can be used alone or with the event listing and descriptions below that have also been provided for your use.
Please link the banner to the National Ladder Safety Month website: www.laddersafetymonth.com.
You might also choose to incorporate graphics throughout your communications. We have provided a variety of options, including the National Ladder Safety Month official logo, email banner and social media images, to help build excitement around this important month.
Event Listing
Place the below event listing on your company website’s homepage, calendar/upcoming events pages, blogs or wherever it’s appropriate so you can make your customers and prospects aware of your participation in this important event.
National Ladder Safety Month
March 2025
National Ladder Safety Month is the only movement dedicated exclusively to the promotion of ladder safety, at home and at work. During March 2025, National Ladder Safety Month will bring heightened awareness to the importance of the safe use of ladders through resources, training and a national dialogue. Learn how you can participate today by clicking here.
Social Graphics
When you copy and paste the pre-written posts onto your social media channels, make sure you add the below images to generate even more interest around this important month and proudly demonstrate your participation in this important event.
Social Posts
Help us amplify our message before and during National Ladder Safety Month by engaging with the National Ladder Safety Month community on our social media channels: Facebook, Twitter, and LinkedIn. These are great avenues to not only help us share the important message of National Ladder Safety Month, but for you to share the efforts your company is taking to promote ladder safety as part of your ongoing safety initiatives or specifically in support of the National Ladder Safety Month.
Simply copy and paste these pre-written posts onto your social media channels and add the above image to generate even more interest and excitement leading up to the 2025 National Ladder Safety Month.
Want to take it a step further? You can create your own messages or personalize the below posts before and during the event.
Best Practices:
- Post at least once a week
- Include the hashtag #LadderSafetyMonth
- Use the following, shortened URL for posting the National Ladder Safety Month’s website to any of your social media channels: https://bit.ly/3kbqwW8
Facebook/LinkedIn
According to the most recent figures from the Bureau of Labor Statistics, there were 22,710 ladder-related injuries at work in 2020. That’s about 87 injuries every work day. Join [company name] in putting safety first this March for #LadderSafetyMonth. With your support, we can promote ladder safety and decrease the number of ladder-related incidents that happen every year. https://bit.ly/3kbqwW8
[company name] proudly supports #LadderSafetyMonth. Join us this March in promoting ladder safety and decreasing the number of ladder-related incidents that happen every year. Join us in putting safety first. Learn more: https://bit.ly/3kbqwW8
76% of surveyed individuals felt that ladder accidents in the workplace could have been avoided with proper training. Join [company name] in putting people first by participating in #LadderSafetyMonth: https://bit.ly/3kbqwW8
Are you current on ladder safety? [company name] is brushing up on ladder safety basics this March during #LadderSafetyMonth. Join us! https://bit.ly/3kbqwW8
Is your company providing proper ladder safety training? 76% of surveyed individuals felt that ladder accidents in the workplace could have been avoided with proper training. Join [company name] in putting people first by participating with us in
#LadderSafetyMonth: https://bit.ly/3kbqwW8
Keep safety top of mind. Join [company name] in celebrating #LadderSafetyMonth this March – the only movement dedicated exclusively to the promotion of ladder safety, at home and at work. Learn how you can participate: https://bit.ly/3kbqwW8
9 out of 10 organizations agree: Ladder safety training is important! Participate in #LadderSafetyMonth this March to ensure your colleagues are informed and safe in the workplace. https://bit.ly/3kbqwW8
Did you know an average of 87 ladder accidents happen very work day? Help foster a safe work environment and decrease the number of ladder-related accidents by joining [company name] in observing #LadderSafetyMonth this March. https://bit.ly/3kbqwW8
Spring cleaning is starting! Make sure you are ready to safely tackle all of your jobs by joining [company name] this March for #LadderSafetyMonth. https://bit.ly/3kbqwW8
Get back the basics … the basics of ladder safety! March is #LadderSafetyMonth. Learn more: https://bit.ly/3kbqwW8
Falls aren’t the only way to be injured on a ladder. Always look for overhead power lines before placing a ladder and climbing. March is #LadderSafetyMonth. Learn more: https://bit.ly/3kbqwW8
When climbing a ladder, always use the 3-point system. Always have two hands and a foot OR two feet and a hand in contact with the ladder. Join [company name] for #LadderSafetyMonth this March: https://bit.ly/3kbqwW8
Ladder safety is a serious matter – there are more than 20,000 ladder-fall injuries at work every year and thousands more at home Ensure that you’re safe by joining [company name] for #LadderSafetyMonth this March: https://bit.ly/3kbqwW8
Prioritize safety and join us for #LadderSafetyMonth – the only movement dedicated exclusively to the promotion of ladder safety, at home and at work. https://bit.ly/3kbqwW8
Are you keeping safety on top of mind? Join us as we celebrate #LadderSafetyMonth. Learn how you can participate: https://bit.ly/3kbqwW8
Did you know there were over 22,000 ladder accidents at work in 2020, the most recent year for which there are statistics? Learn more about how [company name] is putting people first by participating in #LadderSafetyMonth: https://bit.ly/3kbqwW8
Every year, hundreds of people die from ladder-related accidents that could be prevented with correct ladder use. Join [company name] as we promote ladder safety awareness this #LadderSafetyMonth https://bit.ly/3kbqwW8
With your support this #LadderSafetyMonth, we can promote ladder safety and decrease the number of ladder-related incidents and deaths that happen every year. https://bit.ly/3kbqwW8
Email Signature
Include the below sample language and banner in your email signature, linking it here: https://bit.ly/3kbqwW8
Join [company name] in spreading awareness about the importance of the safe use of ladders during National Ladder Safety Month, March 2025. Learn more about how you can be a part of this national dialogue here.
Sample Pass-Along Email
[Subject]: Join [company name] in Celebrating National Ladder Safety Month
Hello [Name],
The statistics surrounding ladder accidents are truly staggering – a half-million treated injuries each year, more than 22,000 annual workplace accidents, and hundreds of deaths. Virtually all of which could have been prevented by following a few ladder safety rules.
I am proud to announce that [company name] is supporting National Ladder Safety Month. Taking place every March, National Ladder Safety Month is the only movement dedicated exclusively to the promotion of ladder safety at home and at work.
Without awareness of proper ladder use, we will continue to see far too many debilitating and possibly fatal accidents. That’s why, [company name] is excited to participate and support this important initiative.
I would like to personally invite you to join us in raising awareness about the importance of ladder safety. With your support, we can promote ladder safety and decrease the number of ladder-related incidents that happen every year. Click here to learn more and join us!.
Thank you,
[Insert your professional signature block]